Cut the BS. Your audience will thank you.

Article was originally published in Boston.com's Global Business Hub Blog on Feb 20, 2014

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Built around best-in-class, commerce and industry solutions, we offer the most complete, cloud-enabled customer experience solution in the industry, creating a streamlined, efficient environment where companies can definitively differentiate themselves across all channels, touch points, and interactions…

Go ahead and admit that sentence made you glaze over. Did it tell you anything you needed to know about a product or service? Nope, not really – a classic scratch your head and think “huh?” moment.

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Your Brain is Asking For It - The Psychology of Gamification

Nerd Alert - Monacle Not Required, But....

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